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Methodology

You may be starting from ground zero or looking to refresh or re-brand your existing website, so a 360˚understanding of the salient issues around your brand, is key to forming an online digital presence that perfectly positions your business.

In the current economic and geopolitical climate, there is more to a successful digital presence by it just looking the part.

Your digital shop window requires an engaging user interface [UI] plus a user-experience [UX] that interlocks with your audience, to retain existing clients, generate new clients, and maximise the recurring revenue.


 
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At Vetrina we start each project by creating a strategy roadmap
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At our 360˚scoping workshops, where all stakeholders attend, we look to determine your objectives, demarcate your customers and build qualities that creates the architecture, the structure, user journeys, outline content and define positive messaging of your online presence.

 
 

Vetrina designs combine the form & functional design principles set out by Marcus Vitruvius Pollio, that are defined as firmitas, utilitas, venustas - solid, useful & beautiful. 

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Vitruvius was a notable Roman architect, civil engineer of the 1st century BC, and author of the celebrated treatise 'De architectura'.  

His discussion of perfect proportions in architecture, design and the human body led to the famous Renaissance drawing by Leonardo da Vinci of the Vitruvian Man.

Driven by these three salient qualities and an appreciation for current the digital trends, Vetrina’s digital designers will you deliver you a fully optimised website, with the front and back end of the website working in harmony.

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It does not matter how inspiring your digital shop window’s design is, if you fill it with poor quality written content, it is counter productive to your financial ambitions.

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Vetrina’s UX writers will create content that gets results; demonstrating and confirming the customer benefits of choosing your brand and signalling to your customers that you understand their requirements.

 
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Digital Data & Analytics insight from Vetrina, sets digital apart from other marketing mediums.

It provides real time metrics that identify commercial opportunities that you can turn to your advantage and make the most of your digital footprint.

As your digital development partner, Vetrina can tailor a Post Build Digital Support Package to meet your requirements.

 
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Want to improve your digital landscape?


 
 
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